About Us
Growth Planner Co. was built on a simple belief: people can take greater ownership of their wellbeing, personal growth and performance when they have the right tools to do it.
Our approach comes from lived experience and from seeing what practical planning, reflection, coaching and simple daily habits can actually do.
Joe and Nathan came into this work from different directions, but arrived at the same conclusion: personal growth and wellbeing don't have to be complicated.
The right tools, used consistently, can make a real difference.
That is what sits at the heart of Growth Planner Co: real experience, practical tools and a better way to grow.
Growth Planner Co. exists to bring these tools to people and organisations earlier, so they don't have to struggle, burn out, or feel lost before learning how to thrive.
Joe Hilton
Joe's journey into wellbeing started with his own struggles.
After periods of depression and bad choices in his youth, he found support through counselling before discovering coaching, self-help and the power of practical tools. One of those tools was journaling...That experience led to his first book, The Book That Became My Counsellor, and eventually to Growth Planner Co. Years later, after experiencing another period of burnout and overwhelm...his second book, Chill the Fck Out*...His style is deliberately grounded, relatable and human. No corporate jargon.
Nathan Marr
Nathan's journey started in a very different place.
As a student, he struggled with organisation, productivity and getting the most from his time...That led him into coaching, where he now helps individuals and organisations turn good intentions into practical action through better planning, habits and personal growth.
Our vision
To create healthier, more resilient workplaces by helping employees build the clarity, habits, and wellbeing they need to thrive, both professionally and personally.
We see a future where growth and wellbeing are simply part of how organisations operate, not an afterthought.
Our mission
Our mission is to empower employees with simple, evidence-based tools that make personal growth, wellbeing, and high performance a sustainable daily habit.
Through coaching, journalling frameworks, planning systems, and interactive workshops, we help organisations support their people with authenticity, create healthier working cultures, and unlock long-term growth for individuals and teams.
